#59 Loe Hornbuckle: Investing in Boutique Assisted Living and Memory Care


Loe Hornbuckle, Founder and CEO of Sage Oak Assisted Living and Memory Care, speaks with Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy Podcast. In this episode, they discuss the specific regulations around assisted living, the value of boutique facilities and how to scale this type of business.

Episode Highlights:

What was Loe’s background?

How did Loe start Sage Oak?

How has his experience in real estate helped him run Sage Oak?

Loe discusses some of the pricing factors for assisted living.

Loe describes his experiences with licensing and the Department of Health and Human Services.

How has the Residential Assisted Living Academy supported Loe?

What does he look for in a new location?

What are your options if you don’t want to own a business of this scale but still want to be involved?

What staff do you need to hire to run an assisted living facility?

What obstacles has Loe run into due to the current healthcare system?

Loe highlights how he approached scaling the company.

What are some of the ways you can get involved with assisted living?

3 Key Points:

There is a significant shortage of healthcare workers in the US.

Owning an assisted living facility is not the only way to get involved or to help.

The more people you want to help, the less involved you will be in the day-to-day.

Tweetable Quotes:

“When I put my mind to something, I figure it out. That’s probably the number one thing I look for in entrepreneurs – what’s their grit factor? How tough are they? Because there’s going to be things that happen.” – Loe Hornbuckle

“The current system is what it is, and we’re going to have to really radically rethink how we do healthcare in a lot of different ways in order to make the door wider so that everyone who needs care and, in my opinion, deserves care, can go through the door.” – Loe Hornbuckle

Resources Mentioned:

Residential Assisted Living Academy: https://residentialassistedlivingacademy.com/

The Sage Oak Website: https://thesageoak.com/

Email Loe: Loe@thesageoak.com

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