(Pulse Check #16) During a gold rush, sell shovels

When the California gold rush happened, you always heard about people trying to strike it rich by finding the next big gold deposit.  And some of them did and made a ton of money.

We’re seeing another gold rush with online education, and a lot of people are rushing to this space in hopes of striking it rich like those early explorers were.

Over the last couple of months, I’ve been talking a lot about the explosion of online education in preparation for launching my new program, the Course Creator Academy.

Predictions keep going up, but a lot of industry experts say online education will be a $325-375 billion industry by 2025.  That means it’s going to almost double in size over the next five years.

But what if you don’t want to be an educator?  Maybe you don’t like teaching or don’t want to be in the spotlight like that.

How can you still take advantage of this mass movement to the online space?

Well, there were a lot of people during that California gold rush who had a similar feeling.  They didn’t want to be out in the water all day sifting for gold.

They were still willing to work hard, but they had a different set of interests and skills they wanted to put to work.

Many of them found ways to support those digging for gold.  They sold shovels or other supplies.  They opened inns, shops, or bars that catered to this flood of new people coming to the area.

Today’s gold rush means a flood of new people coming online in new ways.  

To best support this flood of new people, we’re going to see an additional explosion in web and mobile apps.

And I’m not talking about the next Facebook or TikTok but smaller niche apps that support course creators or the people they serve.

For example, I’ve seen an app that lets people sing into it, and it tells them if they’re hitting the right notes.  This would be invaluable to someone who creates a course on how to sing and doesn’t want to do one on one calls with every student.

I’ve seen similar apps for learning how to play guitar and piano.

So my prediction is there will be an equal explosion in new niche apps that support those online course creators.

If you’re not interested in teaching, I highly recommend you start considering app development.  The best part is you don’t have to know much about computer programming.

There are so many companies that will do all of that for you.  All you need is a great idea and management skills to move the project along.

I’d like to know if anyone on my list would be interested in learning more about creating their own mobile/web app?

I have the opportunity to partner with Pek Pongpaet, CEO and Chief UX strategist of Impekable.  They’re a fantastic app development company I had on my podcast a while back.

We’d like to put on a free masterclass showing you how to go from idea to implementation.

That means you’ll learn how to develop a great idea for an app and figure out what exactly the requirements are.

We’ll then teach the basics of wireframing.  This is a programming term for drawing out a non-functional version of the app and then designing it.  This allows you to see what the app will look like and move through the different screens.

Once that’s complete, the final step is finding the right agency to help you develop the app, and we’ll show you what to look for and some of the red flags to avoid.

If you’re interested in seeing us put together a masterclass like this, we only need you to do one thing right now.

Simply email us and let us know what you’d like to learn most on the masterclass.  What’s the number one thing you’d like to get out of it that would make you excited to join us?’

support@jasonduprat.com

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